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Friday 31 July 2015

Mahindra’s New SUV Named As TUV300, Will Be available In September

Mahindra & Mahindra Ltd. (M&M) will be naming its new SUV, Mahindra TUV300. It was also announced that the upcoming model will have raised shoulders, high front nose, flat roof, high ground clearance, and straight bonnet. The design of the Mahindra TUV300 has been motivated by a battle tank.



Speaking at the name reveal, Dr. Pawan Goenka, Executive Director, M&M Ltd. said "Today, Mahindra has the strongest equity in the SUV segment in India. In our ongoing automotive journey, we identified a need for a tough, bold and masculine SUV and our customer clinics have confirmed that the TUV300 delivers on these parameters. I am confident that the Mahindra TUV300 will follow in the footsteps of its illustrious predecessors to evolve into an iconic brand for Mahindra."



Pravin Shah, President & Chief Executive, (Automotive)  M&M Ltd. said, "The TUV300 is the very epitome of the Mahindra RISE philosophy as its development challenged the limits and conventional thinking, and involved the innovative use of resources. The vehicle will be manufactured at M&M’s future-ready manufacturing facility at  MVML, Chakan in Maharashtra, where again innovative engineering, state-of-the-art technologies and manufacturing excellence are simply par excellence."

The research and development of Mahindra TUV300 has been carried out at the world class Mahindra Research Valley (MRV) in Chennai. The Mahindra TUV300 will be powered by the advanced mHawK engine. We saw Hyundai launching its Creta SUV last week and Maruti all geared up to launch the cross-over SUV, S-Cross next week. 





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