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Thursday 18 June 2015

Eider Motors Launches Six Different Two-Wheelers in India

Hyderabad based company, Eider Motors has launched six different two-wheelers in India, Eider Leora, Eider Etania, Eider Dronzer, Eider Ruddy, Eider Stoic and Eider Visrah. These six models which was showcased at the recently held Auto Expo, aim at further consolidating Eider Motors leadership position in the 110cc, 125cc, 150cc, 250cc segments. 


The company has plans to set up manufacturing facilities in Pune, Gurgaon, Ahmedabad and Coimbatore. All the six models are available in four exciting colors with techno graphics – Sports Red, Leaf Green, Excellent Blue and Heavy Grey. Its features include exciting body graphics, stylish alloy wheels and meter console.
 


The company claims that the 110 cc Stoic bike will offer a mileage of 110 kmpl. The company will launch five motorcycles and a scooter, priced between Rs 50,000 and Rs 1 lakh.

 



Mr. Shiv Kumar, Chairman, Eider Motors said, "Delivering on our commitment to bring revolutionary technologies that will transform the two-wheeler market, we have launched Six Different Models which is a great combination of style, performance and safety. Our customers will love the new technology, which makes this motorcycle truly smart, giving them more for every drop of fuel. We have applied for a patent for this technology which may be later extended to several other models."

Eider Motors will soon launch an exciting multi-media campaign on these six different models across print, television, digital and social media. Revolving around the brand positioning of "Lead the Way". Hyderabad-based Nirvana Group, Eider Motors is planning to set up 250 showrooms across India.

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